Accounting · FP&A · Fractional CFO

Outsourced Accounting,
FP&A & Fractional CFO
for Startups.

Outsourced accounting, FP&A, and fractional CFO services for startups and growing companies — one integrated finance team from your first ledger entry to your Series C board deck.

10

Day Close

100%

GAAP Compliant

$2B+

Revenue Managed

The Problem

Why Fragmented Finance Stalls Startup Growth

Most founders patch together a bookkeeper, a spreadsheet model, and occasional strategic help. The result is fragmented context, weak visibility, and delayed decisions.

You end up spending your most constrained resource - time - chasing reconciliations, re-explaining context to every new provider, and making growth decisions on data you don't fully trust. See how our integrated approach works.

Mike Heller, Finative founder reviewing startup financial data and reports

The Difference

An Integrated Finance Team: Accounting, FP&A and CFO Under One Roof

When your bookkeeper doesn't talk to your modeler, and neither talks to the person advising your board, gaps form. Revenue gets misclassified. Forecasts drift from actuals. Investors get stale numbers.

Finative closes those seams by integrating outsourced accounting for startups, FP&A services, and fractional CFO services into one team with shared context and a single source of truth. Learn more about Finative.

Who We Serve

Finance Solutions for Every Stage of Startup Growth

We deliver finance for SaaS startups and finance for ecommerce brands, tailored to the metrics and operating rhythm of each model.

You need a complete finance function.

You've outgrown your bookkeeper, but don't need a full-time CFO yet. You need one team that pairs outsourced accounting for startups with fractional CFO services, owns the books, builds the models, and faces your investors all at once.

  • Clean, investor-grade books from day one
  • A financial model that actually matches your actuals
  • Board-ready reporting without the overhead
Explore Our Services

You have leadership. You need execution.

Your VP of Finance or CFO is spending 60% of their time on accounting ops instead of strategy. You need a team that can take ownership of the engine room (and own the FP&A services that come with it) so leadership can lead.

  • Seamless integration with your existing finance leader
  • Process optimization and system implementation
  • Bandwidth for M&A, fundraise, and strategic projects
See How It Works

Investor Due Diligence

Prepare Your Financials for Investor Scrutiny

Raising venture capital or growth equity brings a new level of financial scrutiny. Finative helps founders prepare their books, investor metrics, forecasts, and financial data room, then supports the finance workstream as investor diligence questions arrive.

From ARR and retention to revenue recognition, gross margin, burn, and runway, we help make the numbers easier to verify, reconcile, and explain.

Explore Investor Due Diligence Support

Technology & Judgment

How Finative Combines AI Tools With Senior Finance Judgment

AI can categorize transactions, flag anomalies, and accelerate reconciliations. But it can't explain to your board why burn increased, negotiate better payment terms with a vendor, or tell you whether now is the right time to hire.

Speed

AI-enhanced workflows cut month-end close time by 40%.

Accuracy

Automated reconciliation and anomaly detection across every ledger.

Judgment

Senior finance professionals interpret data and guide decisions.

Strategy

Technology handles volume. Humans handle nuance.

Track Record

Proven Results From 150+ Startup Finance Engagements

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Companies Served

0%

Client Retention Rate

0%

FASTER MONTH-END

0x

Faster Close Cycle

Finative finance team in a strategic planning session with startup clients

Senior-Led Teams

Every engagement is led by a finance professional with 10+ years of experience. No junior-only handoffs.

Operational Rigor

SOPs, checklists, and QA processes for every deliverable. We treat your books like a production system.

Founder-Aware Culture

We've worked inside startups. We understand the speed, the ambiguity, and the stakes.

Client Testimonials

Trusted by Founders Who Take Finance Seriously.

"Partnering with Finative has been transformative. As a solo founder, I spent years trying to manage everything myself, including the books. We brought Mike and his team on in 2025 to handle our finance and accounting, and my only regret is not making this move sooner. The peace of mind and bandwidth I've gained to focus on strategy and growth has been invaluable. The opportunity cost of doing it myself was far greater than I realized."

Darren McKee

Founder & CEO, Darren McKee Co.

Startup Finance Case Studies: Real Outcomes Across SaaS, E-Commerce & Services

Real results from real engagements. Explore how Finative has transformed finance operations across SaaS, e-commerce, and professional services.

FAQ

Outsourced Finance, Answered.

ROI Calculator

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